IN
HDFC Bank
HDFC Pixel
VISA
🇮🇳 India · HDFC Bank

HDFC Pixel

Gen Z first card — fully digital, instant approval, customizable art.

4.2 / 5
Joining fee
₹0
Annual fee
₹0
Top reward
3%
Min income
₹200,000

External link to HDFC Bank. We may earn a referral commission, at no cost to you.

5-year value calculator

How much HDFC Pixel actually pays you over time, net of annual fees.

50,000

Includes 40% in this card's boost category, 60% general spend.

Annual rewards10,800
Annual feeNo fee
Welcome bonus (year 1 only)+250
Cumulative net value
+54,250
over 5 years
Year 1
11,050
+11,050/yr
Year 2
21,850
+10,800/yr
Year 3
32,650
+10,800/yr
Year 4
43,450
+10,800/yr
Year 5
54,250
+10,800/yr
Year 1 (with bonus)
11,050
Year 2+ (steady state)
10,800/yr

Estimates use the card's published rates and a 40/60 boost-vs-general split. Real returns vary with how tightly your spend matches each card's boost categories.

Reward rates

What you earn back, by category.

shopping
3%
📈
Everything else
1%
📈
🎁
Welcome bonus

Customizable card design + ₹250 voucher

What you get

  • 3% cashback on 2 chosen merchants (Swiggy/Zomato/Uber/Amazon/etc.)
  • 1% on other spends
  • Lifetime free
  • Mobile-first app experience
  • Dynamic CVV for security

Eligibility

These are guidelines, not hard cutoffs. Banks frequently approve below the listed income if your credit is healthy.

Min annual income
₹200,000
Min credit score
700+
Self-employed
Eligible